How to choose sustainable toothpaste
When shopping for toothpaste, steer clear of products made with sulfates, poloxamer 407, cetylpyridinium chloride, and microbeads. When it comes to whitening ingredients, blue covarine and hydrogen peroxide are both safe chemicals. Our favorite toothpastes are certified by EWG (which ensures the product is free from chemicals of concern) and PETA or Leaping Bunny (which ensure no animal testing was performed using the product). If you can, buy toothpaste that’s packaged in a recyclable tube or choose plastic-free toothpaste tablets.
The highest scoring toothpaste
As many as 20 billion toothpaste tubes are made every year, according to Colgate.